Aperçus of Media and Marketing

People themselves are only in the movies

Ethan Switch - Wednesday, 6 June, 2007 - 23:34:26 - print it raw

Grenades launch green at the screens as the patrons sit down neatly in rows. Concessions flow free from the sides as the night sky provides ample cover for the machetes to run a side up from the hip to the lip. Dripping is wet and the colours from the black and white read red all over. Without subtitles mind you. Enemy of the visual outside the comprehension, and two tasks in reading at odds when the cotton swabs swab no faster than the flush.

Cattle slaughter is the feed and the corn what sifts through the hands pick up fine grains of sand and dirt to roughen up stomachs weak from rich foods. Gourmet on platters of stretched skin with bones jutting out of the mouths of the diners. Clearly service here is beyond that of any other in the region.

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Never ending, self-funding, closing down sales

Ethan Switch - Sunday, 22 October, 2006 - 00:14:39 - print it raw

Unremarkably, the industry for discount quality Persian rugs found discarded in shipping containers at reduced prices is a healthy one surviving merely on its own self-fulfilling endeavours.

With no dead immigrant bodies found in many of these containers, the stains of humanity is limited to hand, foot and fingerprints over and across the many threads and piles. This has less to do with the prophecy and more with finding time to extend a cause and attention.

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Secrets on the state of mutual existence of the new and improved

Ethan Switch - Monday, 18 September, 2006 - 20:07:47 - print it raw

Patrons of the white tiles and bright fluorescent lights covering floors and ceilings of supermarkets, department stores and pharmacies regularly face the option of buying products exclaimed to be "new" and "improved."

A state of existence and a proclamation that should fetch some finer inspection and yet faces none, or little at all.

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Big Brother finally evicts housemates, preps for delousing

Ethan Switch - Tuesday, 1 August, 2006 - 13:02:51 - print it raw

Closing another excruciating series, the 2006 run of Big Brother ends after 101 days. Perth personal trainer Jamie Brooksby beat off the other contestants to come out as the eventual winner. Right on his heels, Camilla Severi, picking up the runner up mantle.

Despite the late run into short odds following the gobble wobble incident, Severi (alias Camilla Halliwell during her time inside) was edged out in the end. Overall pity and compassion votes garnering only 47% of the final eviction night tally in her favour.

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Turkey slap incident helps flog Big Brother log

Ethan Switch - Monday, 3 July, 2006 - 23:55:38 - print it raw

Running rampant with creaming publicity, an incident of sexual assault in the Big Brother compound in the early night vision hours of Sunday manages to pump the shaft of the series ratings. Trigger insomniacs watching the live streaming were the first and only to see the action play out.

At the centre of it all, pseudonyms for contestants Ashley, real name Michael Cox and John, real name Michael Bric. Straddling their bed as fellow housemate Camilla Halliwell took a face full of meat. Playful fun according to the two men. "Not cool," exclaimed Halliwell of the instance.

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Miners mine the plunging depths of the media minefield

Ethan Switch - Sunday, 4 June, 2006 - 23:53:26 - print it raw

Dropping on the US like an otherwise dirty bomb seen over the hills of Hiroshima, Beaconsfield miners, Brant Webb and Todd Russell continue milking the cow that is their fortnight long ordeal.

Recently appearing with Diane Sawyer on Good Morning America, the pair recalled fresh memories of their previous interview with Tracy Grimshaw. Drumming up nothing in their back pockets for the talk on US television, the interview pays toward their business of squeezing the monkey brown before the cigarette ash hits the floor.

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