Ethan Switch - Monday, August 25, 2003 - 19:16:53 - print it raw
Universal's USA Network have enlisted choker Anna Kournikova as a roving reporter for the Network's live coverage of the 2003 US Open. Not really known for her prowess on the tennis court, Kournikova managed an injury to put her out of contention for the Open. The move is set to leech the male viewers who spike ratings whenever Kournikova steps foot on court.
"Anna joins USA to provide part of the fun and sizzle in our coverage and we think she will bring viewers a sense of the celebrity aspect of the US Open," Executive Producer and Senior Vice President Gordon Beck. "Anna will visit with us for a few days to have some fun as our roving entertainment reporter and we look forward to a fresh new character joining our team."
Covering the grounds of Flushing Meadows, Kournikova will present celebrity interviews and reports on the action that happens off-camera for the camera. Had she been a contender it would have been her ninth US Open.
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